Join the world's leading real estate technology firms and take your career to new heights

The Position

Reporting to the VP of Product, this is an important role in an early-stage company and a unique opportunity to build and support go-to-market strategies that will rapidly scale. Your impact, experience, and professional growth over the next few years will be unmatched in a lean business with tightly aligned teams working towards a shared purpose. You will be working directly with the leadership team to drive market awareness and product adoption.

In this role, you can expect to:

• Develop and execute comprehensive go-to-market strategies for new product launches and feature releases across the PredictAP product suite.
• Create compelling messaging and positioning that resonates with real estate CFOs, AP managers, and other key stakeholders in the accounts payable ecosystem.
• Collaborate with the sales team to develop sales enablement materials, including pitch decks, case studies, competitive battlecards, and product demos.
• Lead market research and competitive analysis to identify market trends, customer pain points, and opportunities for differentiation.
• Partner with the product team to translate technical features into customer-facing benefits and value propositions.
• Collaborate with Customer Success to develop customer advocacy programs, including case studies, testimonials, and reference customer programs.

Experience & Qualifications

• 5+ years of product marketing experience in the software industry, preferably in the B2B SaaS space with experience in fintech, proptech, or accounting software.
• Proven track record of successful product launches and go-to-market strategy execution.
• Excellent written and verbal communication skills, with the ability to create compelling content for diverse audiences from technical users to C-level executives.
• Experience developing sales enablement materials and working closely with sales teams to drive revenue growth.
• Analytical mindset with experience using data and metrics to measure marketing effectiveness and optimize campaigns.
• Creative problem-solving skills with the ability to translate complex technical concepts into clear, customer-focused messaging.
• Experience with marketing automation tools, CRM systems, and analytics platforms.
• Ability to work independently in a fully remote environment while collaborating effectively with cross-functional teams.